Love this product. Make my makeup look cute.

Love this one so much. My eyelashes look so natural.

My favorite! My eyelashes game is not strong all thanks to heimish mascara. It’s so good

The Heimish Curling Mascara actually does what it says, it curls your lashes.  The curved applicator swipes easily on lashes depositing the mascara without clumps.  This mascara lasts all day and comes off easily with your favorite facial cleanser or makeup remover.  I love the fact that I don’t have to take the extra step to curl my lashes with this mascara.

the packaging looks expensive, the applicator is effective.

I found my new favorite mascara. It is clump free and smudge proof. Also its a curvy wand that an easy to apply and one thing its waterproof mascara.

Heimish Dailism Smudge Stop Mascara - long lash & curling mascara, that doesn't clump and is washable. It has a deep black color that defines the eyes. It has a curved brush that makes it easy to apply. Lasts well & doesn't smudge or flake.

It comes in a sleek dark brown tube, very simple yet elegant packaging. It has got curved applicator brush to creat lash curling effect. This is great everyday mascara that is easy to use and build the layers efficiently. It covers lashes from first coat perfectly, and if desired it builds extra layers without any clumps or smudge. The texture is very nourishing, pigmented and dark which I love, one coat is enough to archive desired look. It doesn’t feel dry and feels lightweight, doesn’t pull my lashes. The brush curls up, separates and lengthens lashes leaving no smudge or clumps. Wearing it all day and also touching my eyes it never flaked or left any traces. It washes off with warm water or wipes very easy without any soap or make up remover.

I have yet to try a product from Heimish I did not like. This mascara did not disappoint. I liked the wand and the mascara went on nicely without clumping

No smudging, curl nicely. Although there's dried up flakes after a few hours.

I absolutely love this mascara, however I noticed that it dries up quite fast. It’s not a huge issue for this price,but Still not something I’m very happy about.

I like it, it defines, lengthens, it does not make my eyelashes lumpy.

one of the best mascaras i’ve tried! perfect for my short lashes, it gives a natural lenghthening look that doesn’t weigh down my eyelashes too much and allows them to hold their curl.

I ordered it from style I indefinitely love it so much

I ordered it from style I indefinitely love it so much

This mascara is still my best fav due to its quality and price.

This product didn't curl my lashes and it also smudged, I'll finish what I have but I won't be repurchasing.

Affordable for good quality, literally doesnt fail

Love this product so much, this is my 4th tube of it! Love that it can hold a curled lash and stays put through tears, water, and humidity with no smudging. Super easy to remove with just warm water.

Love this product so much, this is my 4th tube of it! Love that it can hold a curled lash and stays put through tears, water, and humidity with no smudging. Super easy to remove with just warm water.

I really love this mascara. The price is so good and the formula is amazing.! It is a tubing mascara and hold tight all day, yet is easily removed with oil cleanser at the end of the day!

Love this mascara. Goes on nicely with no clumping.....looks natural and not have spidery eyelashes.

Love love love this mascara. Goes on nicely with no clumping.....looks natural and not have spidery eyelashes.

I have small eye lashes and it really helps to make it long and gives volume! Now I also bought a curler. I really enjoyed using this product.

love this product. help skin alot after use it

Great basic mascara, doesn't clump and makes your lashes look very naturally longer. I like that it doesn't irritate my eyes either, and is easy to remove with cleanser.

One of the best mascara formulas I’ve found. It indeed doesn’t smudge on me, and actually lifts/holds my lashes up. My lashes here were on the tail end of a lift, needing some volume and I was impressed by how they looked immediately after one coat. Not sure if I would layer this at the risk of looking clumpy though.

I had a really bad day after putting this mascara on and I’m actually happy to say it does it’s job at being smudge-proof, waterproof and it surprised me. Easy to apply, lengthens lashes and comes off easily like it says!

Best best it last long ,easy removal

Easy to clean and make your eyelashes looks good