i like this because it feels a bit more upscale than any other lip balm. the formula is a bit on the matte side? which i like and it is moisturizing. the packaging is of high quality and i like the green color. the pigmented one is actually more pigmented when you put it on than the impression it gives. my only caveat is that for the size of the packaging, there isn't a lot of product. i can see myself going through this pretty quickly. i wish this was refillable somehow!